hands holding a globe

Citizen

I casually asked my eight-year old what “Citizen” meant. …
hands pile in together

Ideba in One Word: Unity

When asked for one word that describes the company hosting this…
go the extra mile, it's never crowded

Dedicated

When asked to describe Ideba in one word, I chose the word “dedicated”…

Informed | Turning Data into Insight

As part of our Customer Satisfaction, Voice of the Customer…
smartphone and smartwatch

Sleep App-nea?

Are you an avid sleep tracker? I don’t mean keeping a dream…
futuristic car

An innovative way to promote innovation using PR

I was flying Lufthansa this past weekend – and this article/video…
pocket watch

Take the Time, Invest in Training

Training is fundamental for any business regardless of size…
pile of newspapers

Do that. No, don’t do that

I have learned to largely ignore headlines about the latest…
young boy with cardboard jet pack

Wingsuit Customers

As we fast approach the era of low friction and personalized…

Ideba is a consulting, research and creative firm focused on providing measurable benefits to our clients while creating positive change in the communities in which we do business. We do not define our success principally on the bottom line, but on the success we create for our customers.

Contact us SVG Image
Read our blog

Your customers don’t just want data. They want direction.

SVG Image

©2026 Ideba. All rights reserved.