
I believe in Santa
Let’s be honest… there’s a lot of crap going on in…

Are You Distracted?
I am not a fan of driving, so I personally try to avoid it. It…

Fire
You wake up. You eat your breakfast, read some news. Time…

Getting off this Rock
Congrats to the amazing NASA team for landing a new rover…

Personalized Tech: Great When It Works
There is nothing better than trying out new technology and having…

Communicating with Creatives
By nature of the industry, advertising and marketing agencies…

LEGO: The Bricks that Built the Brand
Everyone has a personal story connected with LEGO, whether it…

Shaking up a Social Media Strategy
Upon recently taking a closer look at Ideba’s social media…

Selling Value vs. Cost
In B2B, everyone wants to sell based on “value” versus…