Hand holding young plant

Know Your Why

At the beginning of every new year, we hear ‘what’ resolutions our family, friends, and colleagues are making and ‘how’ they plan to implement these changes in their lives. To save money by creating a budget or to lose weight by healthy…
business woman on airplane

Asynchronous Work in 2023

I’ve been following Anne Helen Petersen for years, first on Facebook, then on Instagram, and now I’m a paid subscriber to her Culture Study newsletter. The prompts she poses to her readers about culture and work, and her responses to those…
science and technology illustration

Moon shot and chaser

Reading about NASA’s Orion spacecraft and its mission to the moon, the exuberant tone of the PR took me back. There seemed a real effort to make the mission seem the first step of many, to make its success a harbinger of additional successes…
business people shaking hands
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Year-End Summary of Win/Loss Research

In 2022, I conducted over 100 Win/Loss research interviews at Ideba for SaaS and service institutions and was encouraged to share results given high appreciation for bespoke insight presented to leadership, operations, and management. The following…
giving medical supplies illustration

7 free ways to give back and spread kindness

Yesterday was GivingTuesday, or for those of you less familiar, the Tuesday after Thanksgiving that has been coined the global day of giving. The focus is on doing whatever is in your means to give back, whether that is volunteering, donating,…
businessman showing his phone

The beautiful chaos has given us some entertainment the past few weeks. Some of my favorite stories:

Grifters gonna grift-the fraud of FTX and over a million customers left hanging. https://www.bbc.com/news/technology-63624894Not many people like Zuck’s version of the metaverse. Shocking, I know. But hey, Roblox is rocking over 200 million…
clean up crew

Teamwork Makes the Dream Work

Thanks to the efforts of long-time client Mark Romano, five of the Ideba team were able to join in Hurricane Ian clean-up efforts this past weekend, in Ft. Myers, FL. We were also fortunate to be joined by Stacy Lutz from Syntellis, who showed…
financial literacy

The Importance of Financial Literacy

With the current state of the stock market, I’ve been thinking a lot more about financial portfolios and my overall understanding of personal finances. Growing up and working part-time jobs, I learned to manage money but on a much smaller…
team with hands together

Company Culture Matters

I often get asked what drives our culture, and it’s a combination of our three guiding principles, and six maxims; developed after being inspired by the Nike Maxims. These have all stood the test of time, in concert with our focus on giving…