The (sometimes) energetic craziness of the yearly Consumer Electronics Show in Las Vegas is mostly overshadowed by the too-many-people-to-enjoy-myself syndrome. Having attended over the past 20 years now, it has gone from the friend that…
https://idebamarketing.com/wp-content/uploads/2018/01/CES-pic.jpg288450Jenna Whelanhttps://idebamarketing.com/wp-content/uploads/2022/10/Ideba-logo-new-130x53-1.pngJenna Whelan2018-01-09 09:56:012018-01-09 09:56:01Pre-Highlights from CES2018 to Avoid Going There in Person
Happy New Year’s, folks. If you’ve observed what I have over the past year, it’s definitely time to rebrand the socio-political factions of the United States. Both Liberalism and Conservatism as labels need to be cast aside. They are…
https://idebamarketing.com/wp-content/uploads/2018/01/227.jpg16503000Jenna Whelanhttps://idebamarketing.com/wp-content/uploads/2022/10/Ideba-logo-new-130x53-1.pngJenna Whelan2018-01-02 07:47:102018-01-02 07:47:10Rebranding U.S. Factions for 2018
Last year, I wrote about the negative impact we were experiencing in Vancouver’s housing market that wasn’t aided by AirBnb and the sharing economy (read that article here). The appeal of short term rentals for homeowners was taking a number…
https://idebamarketing.com/wp-content/uploads/2022/10/Ideba-logo-new-130x53-1.png00Jenna Whelanhttps://idebamarketing.com/wp-content/uploads/2022/10/Ideba-logo-new-130x53-1.pngJenna Whelan2017-12-27 06:36:402017-12-27 06:37:16The Case for Car Sharing
I’ve never heard a radio advertisement I liked - everything about them bugs me. From the fanatical announcer, to repeating of the phone number three or more times, the obnoxious jingles… everything.
Must give a little credit to Tom Shane…
https://idebamarketing.com/wp-content/uploads/2017/12/radio.jpg317450Jenna Whelanhttps://idebamarketing.com/wp-content/uploads/2022/10/Ideba-logo-new-130x53-1.pngJenna Whelan2017-12-19 07:43:392017-12-19 07:43:39Research Finds Radio Advertising Works
My wife wants one gift for Christmas. At face value, the trickiest part is choosing style A over style B for a cross-body purse. Actually, that proved to be the easiest part. Navigating my way through the checkout process proved to be more challenging.…
https://idebamarketing.com/wp-content/uploads/2017/12/online-shopping.jpg338450Jenna Whelanhttps://idebamarketing.com/wp-content/uploads/2022/10/Ideba-logo-new-130x53-1.pngJenna Whelan2017-12-12 07:40:022017-12-12 07:40:02Why are Retailers Destroying Brick and Mortar Retail?
According to Forbes, 89% of B2B marketers and 86% of B2C marketers report using content marketing to increase leads and drive their brand forward.
According to the 2017 benchmarks and trends report from Content Marketing Institute and MarketingProfs,…
https://idebamarketing.com/wp-content/uploads/2017/12/content.jpg338450Jenna Whelanhttps://idebamarketing.com/wp-content/uploads/2022/10/Ideba-logo-new-130x53-1.pngJenna Whelan2017-12-05 07:50:362017-12-05 07:50:36Content Marketing is Gaining, But There Are Still No Short Cuts
In an article entitled, “You Will Lose Your Job to a Robot—and Sooner Than You Think,” writer Kevin Drum states:
“The AI Revolution will be nothing like [the industrial revolution]. When robots become as smart and capable as human…
https://idebamarketing.com/wp-content/uploads/2017/11/Robots.jpg338450Jenna Whelanhttps://idebamarketing.com/wp-content/uploads/2022/10/Ideba-logo-new-130x53-1.pngJenna Whelan2017-11-29 09:24:012017-11-29 09:24:01Bow to Your Robot Overlords
A new adventure
I’ve said this in previous blog posts, but I’m going to say it again. One of the things I love about Ideba is the focus on giving back. We do that locally by helping support West Union Elementary with school supplies and…
https://idebamarketing.com/wp-content/uploads/2017/11/untitled-7.jpg15122016Aaron Bhttps://idebamarketing.com/wp-content/uploads/2022/10/Ideba-logo-new-130x53-1.pngAaron B2017-11-21 10:54:272017-11-21 10:54:27Rebuilding in Lumberton
I wondered if it was just me…or if holiday TV commercials were appearing even earlier this year. It was literally the day after Halloween when I noticed what was clearly a holiday commercial – of the Christmas, Hanukkah, Kwanzaa ilk…not…
There’s a near-constant onslaught of headlines outlining the vast number of things Millennials have killed. From golf to relationships, they’ve been accused of taking them all out, one by one. Of course, there are some very good reasons…
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Pre-Highlights from CES2018 to Avoid Going There in Person
Rebranding U.S. Factions for 2018
The Case for Car Sharing
Research Finds Radio Advertising Works
Why are Retailers Destroying Brick and Mortar Retail?
Content Marketing is Gaining, But There Are Still No Short Cuts
Bow to Your Robot Overlords
Rebuilding in Lumberton
Holiday Commercial Creep
The One Thing Millennials Haven’t Ruined (Yet)