Tag Archive for: business
The best deal benefits all
Out of curiosity, I’ve started asking people in my life to share the best advice they have ever received from someone else. They are always extremely powerful ideas that I find useful mulling over when I have time to sit and think. Here is…
Tell The Truth, But Make It Fascinate
While getting my degree in advertising at Portland State University, professors encouraged students to do a lot of extracurricular reading – and provided recommendations. The ones I remember enjoying most were: Lovemarks, How to Talk to Anyone,…
The Importance of Financial Literacy
With the current state of the stock market, I’ve been thinking a lot more about financial portfolios and my overall understanding of personal finances. Growing up and working part-time jobs, I learned to manage money but on a much smaller…
Money CAN Buy Happiness
I often hear the phrase, “money can’t buy happiness.” Generally, people who disagree with this statement are likely to define or base their happiness on the quantity/qualities of their material possessions. As someone who dreams of one…
If You Want People To Do Something, Make It Easy
It’s been said that if you want people to do something, make it easy. Which is fabulous advice and an effective truth that I try to leverage from day to day.
In economic terms, some companies have turned to tracking and creating metrics…
It’s Time for Product Roadmap 2.0
Ideba provides win/loss, CSAT, and voice of the customer research for clients. Additionally, our creative group is tapped to refine organizations’ product roadmap. This provides an opportunity to examine the nexus between customer needs,…
Finding a Career Amidst Your Interests
Tucked in a dusty corner next to a rarely used pair of offices, there exists a collection of magic portals to different worlds. Outsiders looking in may see a dark room filled with colorful lights after-hours. They may see a collection of chairs…
What is Quiet Quitting?
A friend/co-worker recently introduced me to the term “quiet quitting”. If you haven’t heard of it, it basically means that you dial back your day-to-day work responsibilities and shift from a high performing capacity to one that does…
Know What Your Customers Expect from Your Solutions — and Your Company
Judging from the customer satisfaction score (CSAT) and voice of the customer (VOC) research Ideba regularly conducts, customer expectations seem to be funneling into two main categories. The categories define what customers expect from the…