Entries by Aaron B

Lessons Learned

While we all look forward to 2020 being in our rearview mirror, it really never will be.  And it shouldn’t.  We need to take the lessons from it.  Don’t forget to continue staying connected with people. Continue trying to learn that second language. Remind yourself the value of the work you do and the how […]

My Guilty Pleasure in 2020

During 2020 I developed a guilty pleasure which is that I have been watching—and loving—cringeworthy reality TV shows streaming on Netflix, Hulu, and TLC. It all started with an age-old relationship challenge whereby my girlfriend and I were running out of movies and TV shows we both liked, to watch together on the weekend. With […]

Nerding Out in the Milky Way

The European Space Agency (ESA) launched the Gaia space observatory in 2013. Its mission is to “chart a three-dimensional map of our Galaxy, the Milky Way, in the process revealing the composition, formation and evolution of the Galaxy.” Using Gaia data, astronomers have created the most detailed 3-D map of the galaxy ever. “The star […]

Seeking Inspiration as the Year Draws to a Close

As we come to the end of a tough year, and collectively look forward to better times in 2021, I thought I’d share an enlightening book, for you to add to your gift list this Holiday season. It’s just $12.95, and in my humble opinion a great read (think stocking stuffer). For those of you […]

COVID-19 and the Music Industry

With more people homebound, the demand for new music is significant. The good news is that many artists are releasing new albums, singles and music videos as we continue dealing with COVID-19. November is shaping up to be a great month for new music. Many popular artists, like BTS, Paul McCartney, Miley Cyrus, Megan Thee […]

The Amazement Continues

As the number of unicorn companies continues to expand, I wonder what the next Uber or Snowflake might be.  Something that is already here, we just don’t quite get the impact it will have a decade later. To that end, I share some fun finds. For those of you that think meals-to-your-door like Gobble or […]

Surviving, Then Thriving

COVID-19 has without a doubt been the most significant event in living memory, in terms of its impact on every person on earth. We all know someone that’s had the virus. And too many know of someone lost to the virus. Many business owners have been pushed to the limits mentally, burning through life savings, […]

The Importance of Adaptability

With COVID-19, consumer behaviours changed quickly over the past year. Many businesses have shut their doors. People are settling into working from home and lifestyles have changed. Businesses are focused on reducing costs while others are finding ways to flex to the new ways people are consuming. Many people are switching to consuming online. According […]

Pivoting In Troubling Times

Whether it’s working in the highest turnover White House in US history or being locked out of comedy clubs, these troubling times have been a showcase of human resourcefulness. Hey, people need to make a living, right? The tell-all book has flourished over these past few…