Posts

Taskmaster – Where Nonsense and Strategic Thinking Co-Exist

There’s nothing better than finding a new TV show and realizing there are already multiple seasons available because you were late to the party. I recently came across a British reality TV show, called Taskmaster. The show includes the Taskmaster,…

COVID has changed us, but how?

Hopefully, safe, effective vaccines will help us put the worst of COVID-19 in the rearview mirror. However, it has changed us, and I will be curious to see which of those changes prove to be long-lasting and most impactful. Working from…

Engage Your Customers; Unlock Your Future Potential

Seems like the customer was always right, after all. Innovation doesn’t start with brainstorming in a small room of executives, it starts with unmet needs in the market, then delivering solutions that meet or resolve customer needs. How do…

Coronavirus disease (COVID-19) – The Beginning of the End for Commercial Office Space

During the course of our qualitative research at Ideba, we interview a lot of fascinating people from around the world. In the past week, that has included senior executives from Europe, Asia and the Americas, the vast majority of whom…