Tag Archive for: career

Quantitative Meets Qualitative

Transitioning from scientific research into a world of business and market-related qualitative research was a very defining and enlightening step in my career. Given many opportunities to learn by example from my experienced colleagues, there…

A Letter to The Graduating Class of 2022

Dear Class of 2022, Congratulations! You finally made it! You have accomplished something so incredibly difficult and have shown resilience when adversities were thrown your way. Being a recent graduate, I remember how easy it was to overlook…

Learning from Industry Experts – Marketing

Having recently participated on a panel for my alma mater (PSU – Go Vikings!) as part of their career services initiative, I wanted to pull together important areas discussed by marketing experts on landing a job out of college. These…

Scholarships for Students in Uganda

Since the day I started working with Ideba, I’ve been fascinated by our ability and the ways in which we give back. Uganda has always been a special place, and we’ve done a lot to support people there including a local school, students…

Networking – The Real Key to Success

I’ve been thinking a lot about Christina’s blog from last week. It’s fitting that she and I are joining the Ideba team at roughly the same time, and not just because we both live in Pennsylvania. Last week Christina talked about what…

A Life of Science to a Life of Business

It was a sunny day on May 4th when I walked across the stage during my college graduation. Receiving my degrees, one in neuroscience and the other in psychology, meant that the next door in my career was finally open. My hopes were high to…

Why your LinkedIn profile is more valuable than your Resume

Confession Time! I’ve only read the Resume of one @Ideba employee ever! And if you can guess who it is first time, I’ll send you a @Starbucks card. As is widely recognized, the majority of people get a job through peer referrals,…

What Would be an Alternate Career You’d Pursue? Mine May Surprise You

While out at dinner with friends last week (outdoor dinning of course!), I was asked a very random question… “If you weren’t in the Marketing and Research field, what job would you do?” Without hesitation, I replied “florist”. For those…

Building Your Network through Relationships

Everyone recommends networking as the key to starting your career, advancing in your career or building a loyal customer base. In fact, around 80% of job opportunities are found through networking. As for myself and all the other introverts…