Strengthening Our Team and Community Through the Bowery Mission Initiative

Last week, our remote team members from across the country gathered in New York City for an unforgettable, purpose-driven experience. As part of our commitment to making a positive impact on our community, we recently embarked on a volunteer…

The Journey to the 4 Day Work Week

The Journey to the 4-day work week is just getting started. This trend is at full capacity and has brought the attention to multiple countries, thousands of employers, and millions of people. So far, there have been reports from multiple countries…

The best deal benefits all

Out of curiosity, I’ve started asking people in my life to share the best advice they have ever received from someone else. They are always extremely powerful ideas that I find useful mulling over when I have time to sit and think. Here is…

An easy way for you to give back and make a difference in ways you’ll never know.

I often get emails or questions from people wanting to give back at their place of work, and not knowing where to start. During @ideba’s Annual Business Review last year, we sent $75 VISA gift cards to 75 clients, for them to hand out…

The Bouba/Kiki Effect: Understanding the Relationship of Sound and Meaning

Bouba and Kiki are two words invented by the German psychologist, Wolfgang Kohler, in his late 1920’s research exploring the connection between sound and meaning. Participants were asked to match two abstract shapes with two made-up words…

Shared experiences – still a staple to our culture?

Two events in the world of sports last month prompted me to think about the role shared experiences play in our lives, and specifically in a remote work environment these days. The first was the release of Super Bowl ads (in full or as teasers)…

Finding Flow

I’ve been thinking a lot about peak performance lately, and not just because my Philadelphia Eagles lost the Super Bowl after the entire pregame broadcast team picked them to win. I promise, I’m going to stop talking about this… eventually. We…

Decisions That Impact Those Who Matter Most

One of the things I love about Ideba and our team is a unified commitment to giving back. Everyone has their own way of giving back on their own, but whenever we are together as a group, the desire to help others is unmatched. As we plan…

Back to Beyond – Defeating the ordinary in film, now and then

We didn’t have Marvel movies when I was growing up. Via TV, we were still fed a steady diet of Hollywood’s Golden Age, watching Bogart, Cary Grant, Bette Davis, Barbara Stanwyck and the rest dance to the tunes of screenwriters like Raymond…

Tell The Truth, But Make It Fascinate

While getting my degree in advertising at Portland State University, professors encouraged students to do a lot of extracurricular reading – and provided recommendations. The ones I remember enjoying most were: Lovemarks, How to Talk to Anyone,…