Tag Archive for: companyculture

Some things money can’t buy.

If you’ve read enough Ideba blog posts or interacted with the team often, you’d likely have heard how Ideba was started not to make money, but to make a difference in the world. A bold statement for a small business, but change happens one…

Success drives motivation

Through self-reflection, it’s been my longstanding opinion that a top motivator for accomplishing goals and objectives is success, in small measure, while working toward a larger goal. All it can take is a bit of traction to spark inspiration…

Culture of Change: Working Beyond Silos

During my time in higher education, universities began the restructuring of communication and marketing departments. Instead of organizing teams by expertise—such as content creation, digital marketing, media relations, and internal communications—they…

The Power of In-Person Events for Remote Workers

Remote workers heavily rely on digital communication, screens, and virtual tools. As this reliance increases, the desire for genuine, in-person opportunities to connect grows stronger and has never been more important. While working remotely…
man with two women at a small print shop

It’s all about the people.

Safe in the knowledge we would be 9+ hours away from a recent terrorist attack on the border with DRC, we felt emboldened and excited upon arrival in Entebbe. Familiar faces at the Marriott Protea Hotel greeted us at the airport, and the next…
arms around eachother

Decisions That Impact Those Who Matter Most

One of the things I love about Ideba and our team is a unified commitment to giving back. Everyone has their own way of giving back on their own, but whenever we are together as a group, the desire to help others is unmatched. As we plan…
clean up crew

Teamwork Makes the Dream Work

Thanks to the efforts of long-time client Mark Romano, five of the Ideba team were able to join in Hurricane Ian clean-up efforts this past weekend, in Ft. Myers, FL. We were also fortunate to be joined by Stacy Lutz from Syntellis, who showed…
team with hands together

Company Culture Matters

I often get asked what drives our culture, and it’s a combination of our three guiding principles, and six maxims; developed after being inspired by the Nike Maxims. These have all stood the test of time, in concert with our focus on giving…