Tag Archive for: blog
Remembering Asian Market Diversity
Last year, I was fortunate enough to spend four months living in Singapore while attending a local university. One of the classes I took discussed the huge variances among Asian countries and regions, areas often lumped together and deemed similar…
Not All Video is Created Equal
For yet another year, video is all the rage in marketing. IDG raved about the effectiveness of video content with the following stats:
65% of video viewers watch more than ¾ of a video
75% of execs watch work-related videos at least…