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A Life of Science to a Life of Business

It was a sunny day on May 4th when I walked across the stage during my college graduation. Receiving my degrees, one in neuroscience and the other in psychology, meant that the next door in my career was finally open. My hopes were high to…

Service serving the work

I have not spent my career in customer-facing positions. Far from it. I have always lurked behind-the-scenes where the ‘better mousetraps’ are built. It’s always been someone else job to present those mousetraps to the world. When…

Dedicated

When asked to describe Ideba in one word, I chose the word “dedicated” for two-fold reasons. Dedicated to our clients I have worked at Ideba for almost eight years and have never once experienced our leadership team, advisory board,…