In a world that often feels rushed and chaotic, there’s something deeply grounding about the opportunities we have to help others. Whether it’s lending a hand to a friend in need, participating in Bucket Fillers Reading Day, or even organizing a special event for a good cause, the act of giving not only uplifts others but also nourishes our own sense of purpose.
I recently had the opportunity to help plan a Senior Leadership Summit for one of our clients. As part of the event, they wanted to be sure that we were incorporating a component of giving, noting that they partner closely with the Muscular Dystrophy Association. After meeting with a contact at MDA, we learned about a program they have where kids and young adults with neuromuscular disease can attend a life-changing, overnight summer camp (at no cost to their families). This program provides a 1:1 camper to counselor ratio, ensuring that campers get the care they need, removing any worry their parents may have in sending their child to summer camp.
To support this incredible cause, we designed the welcome reception around a fun summer camp theme. Every detail, from the activities to the food, was infused with that nostalgic camp spirit, creating an atmosphere full of warmth and excitement. By the end of the event, we were proud to send 50 bags of essential supplies to the campers, helping to make their experience even more special. In addition, our client generously redirected the funds saved from the event to sponsor two children, ensuring they can attend summer camp next year. Talk about a win-win!
Behind every event is an opportunity to create something meaningful—whether it’s offering people a space to connect, raising awareness for an important cause, or simply making someone’s day a little brighter. The beauty of event planning is in the details… the thoughtful consideration of what will bring people joy, the effort to ensure everyone feels included, and the quiet satisfaction that comes when everything falls into place. When we pour our energy into making others feel valued, we often find that we, too, are enriched by the experience. A bucket filler, if you will.
As you consider ways to give back this year, whether through your time, skills, or resources, take a moment to reflect on the ways you can create opportunities for others. Whether big or small, every act of kindness adds up, and the gratitude you feel in helping others is a gift that keeps on giving.
And if you happen to be thinking about planning an event, feel free to reach out. I’d love the opportunity to partner with you in making your event a memorable success!
Jenna Whelan – VP of Consulting and Research Services
