Tag Archive for: differentiate

data magnet
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Why Aren’t You Doing More Research?

Primary research is defined as research in which investigators collect data directly, instead of relying on data from previous research. Ideba does a significant amount of primary research for clients, but I always wonder why more clients…
business puzzle

Top 10 Lessons Learned from Win/Loss Research in Q1, 2021

Over the past 12 months, Ideba has seen a significant increase in the volume of qualitative win/loss research, with CROs and executive leadership looking for an unbiased, third-party perspective into why their company is winning and losing…
people at a party

Building Your Network through Relationships

Everyone recommends networking as the key to starting your career, advancing in your career or building a loyal customer base. In fact, around 80% of job opportunities are found through networking. As for myself and all the other introverts…