Tag Archive for: ai

multiracial group of people sitting at an airport

Social media is getting better for corporations

Social media isn’t as social as it used to be. As I write, CEOs of major social sites are testifying before Congress about their seeming unwillingness to make their platforms less addictive and toxic for minors and why their algorithms favor…
businesswoman holding lightbulb

The Digital Renaissance: Technology’s Role in Elevating Customer Experience

In the modern business landscape, where differentiation is paramount, companies are in relentless pursuit of an elusive edge. Enter technology. A tool, once seen merely as a facilitator, has now emerged as a game-changer in sculpting unparalleled…
A man chats with an artificial intelligence chat bot

Ways to safely use ChatGPT

The title of this blog was chosen intentionally. With any new technology, we must proceed mindfully and avoid dangerous situations. In the case of using ChatGPT, my feeling is that companies dealing with sensitive client information must be…
business woman working on futuristic screen

Will tech be forced to pay its fair share?

Two separate actions—one a US lawsuit and the other a Canadian law—begin to inject some sanity into issues of ownership, copyright, and technology’s relationship with each. Canada’s Online News Act, effective at the end of this year,…
model of brain sitting on cpu

The AI threat is news again

AI is having another moment. Every few years it grabs the attention and dominates the headlines. Most major newspapers have a weekly take on it. More than ever, companies tout the most rudimentary machine learning as AI to veil themselves in…
human finger interacts with artificial intelligence

Let Technology Get Back Again

If I were alive in the early 20th century, I would have had the opportunity to witness firsthand some of the transformative technologies that impacted our world then. And to watch the complaints and the praise by the masses. Let’s attempt…
human hand touching robot hand

Structured Computational Prowess vs. Human Irrationality

Considering its ubiquity, marketing departments clearly believe the mere mention of AI makes their solutions seem more robust and cutting edge. It’s as if the very invocation suggests a semi-infallibility—an ‘if the machine says so, it…
business growth charts and graphs

How are you sharing your product roadmap with increasingly inquisitive customers?

Conducting qualitative research on behalf of technology customers over the past 20 years, it has been interesting to see the shift in expectations among their clients, when it comes to sharing their product roadmap. Gone are the days when clients…
evolve or repeat

People, Process, Technology

Now that we are seeing commercial releases of GPT-3 artificial intelligence, this year has been phenomenal in watching new tools for marketers evolve. As they get smarter, expand the datasets, and improve the user experience, this year should…