Posts

Brave New Virtual Reality World

In the world of marketing, we’re perpetually evolving our capabilities to deliver cutting edge media formats that our clients require to be competitive. One area of preparation over the past 4 years has been VR: including Virtual Reality,…
closeup of male hand.bearded young man wearing virtual reality goggles in modern coworking studio. smartphone using with vr headset in office. horizontal, blurred

VR Is Here to Stay

It’s time for our annual report on VR progress.  It was a hot subject of speculation a few years ago before the massive push began in earnest.  We first blogged about it in 2015 and the big question was: will this be yet another failed…

The Year of Virtual Reality in Marketing

Last May, before the “year of VR” began in earnest, I posted this blog entry pondering the use of VR in marketing as forecasted for 2016. The new products have been released and marketing efforts using VR have begun in earnest. So, it’s…