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You Won’t Know If You Don’t Ask

Qualitative research is an effective means of collecting information from clients and prospects through questioning and conversation by an unbiased third party, providing depth, breath, and insight. The extent to which, could never be captured…
company culture written on blackboard

Workplace culture—More important now than ever before?

The world that we live in seems to get a little weirder and a little wackier each and every year. Social issues, geo-political issues, financial challenges, increasing expectations, and more. These challenges play out in homes and workplaces…

Are you part of the problem? Or the solution?

In almost every industry, companies aim to please their customers (at least they should). I recently took a United flight from Houston, TX to Tampa, FL. Once we pulled away from the gate and lined up to take-off, a major storm came in. All flights…